The design and construction industries have faced an uphill battle since the Great Recession of 2008. The pandemic has added a new layer of challenges. The vast inventory of existing building stock has turned industry professionals’ focuses on the retrofit market and the opportunities it presents. Building owners, too, are finding cheaper leases within empty spaces or are retrofitting their current spaces in hopes of improving value for current and future tenants. Although other trade publications have mentioned retrofitting and the specific products required to retrofit buildings, there has not been a publication or website focused entirely on what now is a prominent market category. Retrofit Magazine’s goal is to provide facility managers, building owners, contractors and others education about and insight into this burgeoning marketplace. As retrofitting makes its place in our nation’s building history, the concept itself deserves recognition through its own publication and website.